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WPT faces tough draw with new online casino unit

August 26

It now looks as if  WPT Enterprises, operator of the World Poker Tour TV show, will face some tough competition as it launches its online casino site in the US, where online casino gambling is banned.

WPT Enterprises will be going head-to-head against

off-shore and foreign online casinos companies that have already tapped into the online casino market.

US online casino companies are restricted, they will have to go up against bigger competitors, like Party Poker. Party Poker is operated by Partygaming Plc, a UK gamiing company that went public last month. Shares of Partygaming have grown almost 11% since the then.

On the other hand, shares of WPT have fallen almost 45% over the same time frame.

Another major competitor for WPT will be Gibraltar-based Cassava Enterprises, which runs several online casinos including 888.com and Pacific Poker. Cassava is planning an initial public offering for next month.

At this time, The US contains at least 80% of the world's online casino market for online poker.

Despite US restrictions, companies based overseas target US customers, where WPT cannot accept wagers from

In addition to the popular television series broadcast on the Travel Channel cable network, WPT recently launched an online gambling Web site and a new television show called Professional Poker.

In South America, WPT is eyeing Brazil and Mexico as its biggest markets. Through the challenges, experts believe WPT has growth prospects in the longer term.

 

 

 

 

 

 

 

 

 

 

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